You know what they say. “The whole is greater than the sum of its parts.” That’s synergy.
Synergy: a mutually advantageous conjunction or compatibility of distinct business participants or elements (such as resources or efforts) Merriam Webster
Now let’s throw in:
Juxtaposition: the act or an instance of placing two or more things side by side often to compare or contrast or to create an interesting effect Also Merriam Webster
Now you have:
I’ve heard of Goat Yoga, so why not Wine and Baby Goats?
Now it’s your turn. Today’s party game: create your own HoCo Local combination between two businesses that are close together in location. You know the drill - - it can be serious or silly, likely or farfetched.
I’ll start us off.
Common Understanding Nights: enjoy the nice weather on the plaza at Clarksville Commons while learning basic home repair skills from the good folks at Kendall Hardware. Bonus: food specials from the Common Kitchen and a coupon for home repair items from Kendall’s.
Reader’s Delight: pick a book at Queen Takes Book and experience the delight of reading while professionals from The Face Place Day Spa pamper you with sample-sized versions of shoulder or foot massages, etc.
Dunkin on Ice: pick up breakfast at the Oakland Mills location and walk on over to the Columbia Ice Rink. Each breakfast order comes with a day old bagel that can be used for an introductory ice hockey or curling session at the rink.
Over to you, dear readers: surprise me!




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