Saturday, January 8, 2022

It’s a Vibe


Who would’ve thought it? Cottagecore comes to Columbia.

Craving a cottagecore wedding aesthetic? The Carriage House in Columbia can give you those vibes! Historic, cozy, and filled with beautiful scenery outside—you'll feel transported into a fairy tale!

What is cottagecore? Well, the first time I heard of it was when my daughter explained it to me in reference to the Taylor Swift albums Folklore and Evermore. It’s an aesthetic. To learn more, you might start here:

“What Exactly Is Cottagecore and How Did It Get So Popular?“ Kate Reggev for Architectural Digest 

Or a visit to  plain old Wikipedia will do the trick, as well:

Cottagecore is a fashion aesthetic popularised by teenagers and young adults celebrating an idealised rural life. It was developed throughout the 2010s and was first named cottagecore on Tumblr in 2018. The aesthetic centres on traditional rural clothing, interior design, and crafts such as foraging, baking, and pottery…

For a quick and easy immersion, try searching “cottagecore” on Instagram or Pinterest.

It looks as though The Carriage House in Columbia is looking to jump on the cottagecore bandwagon as they use social media to publicize their event space. The Twitter account is one year old. I started following them largely because I was puzzled by the name change. What they call “The Carriage House in Columbia” is known locally as Oliver’s Carriage House. It’s home to Lake Kittamaqundi Community Church, and is used not only for weddings but also for concerts, poetry and play readings, community meetings and receptions, and more.  

I suspect that “The Carriage House in Columbia” is to Oliver’s Carriage House in the same way that “The Shoppes at Wilde Lake” is to the Wilde Lake Village Center. It’s rebranding. And, in the case of the Carriage House, it’s focused entirely on booking more weddings. It’s very likely that the upkeep of the historic structure is dependent upon the revenue from such events. So it makes sense, even though something inside me bristles at the rebranding effort.

You can get an idea of what a Carriage House wedding might look like by going to their website. Take it a step further, just for fun. Go to Pinterest and search “Cottagecore Wedding.” As my daughter would say, “It’s a vibe.”

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